Archive for the ‘Ubiquitous Connoisseurship’ Category

POTTY POSTING – Code Read

That’s right – it’s time for another Potty Posting! This time, we tackle barcode marketing, including our old friend the QR code. As always, a PDF version is available here, which we encourage you to share with clients and colleagues. But, if you’d prefer the straight text, continue reading below.

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Is Nike Tone Deaf or Tuned In?

Who would’ve thought all this talk of buns and thighs would turn so ugly? Yes, there appears to be a bit of a battle going on about toning shoes, the sneakers that claim to – among other things – help you shape up your abs, thighs, and glutes just by altering the way you walk. [...]

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Odd Couples

We’re quite happy to see that beer-food pairings have completely taken off, since the combination tends to result in pure deliciousness. (Personally, I’d be touting Negra-Modelo-and-chocolate pairings even if they weren’t a client.) Naturally, proponents of beer pairings should be keeping an eye on what’s happening in wine pairings, but our eyes just about popped [...]

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Encourage Conoisseurship

Brands, are you really confident about the quality of your products and services? Are you certain that you could send your customers into your competitors’ arms, and they’d still come running back to you? You’d better be. Welcome to the world of Ubiquitous Connoisseurship. See, there’s a reason we made this trend #1 in our [...]

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10 Trends For 2010

If you haven’t already heard, our 10 Trends for 2010 are making their way around the interwebs at a blistering pace. (You can catch our press release here.) You can get your own copy of our 10 Trends by clicking here. Be sure to share it with your clients, coworkers, friends, and pets. What? Maybe [...]

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Thoughts on Thrift

As we get ready to wind down 2009 and look forward to a fresh new decade, we know you’ve got a lot on your mind. In particular, you have a nagging suspicion that no one will ever buy anything ever again thanks to trends like the new austerity, the new frugality, and the new unemployedity. [...]

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