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Brain Camp is Upshot’s internal training series. Seminars, workshops, presenters, and screenings inspire and inform Upshotters via exposure to innovative technologies, new trends and influential individuals. Today’s post is part 2 of 2 of a recap of a recent Brain … Continue reading
When I was a kid, if I asked my parents or teacher how to spell a word, oftentimes they would tell me, “Look it up in the dictionary.” At this point I would usually roll my eyes and make a … Continue reading
Upshotters love a good read—memoir, classic, business, fiction and everything in between. Even better, Upshotters love to share a good read! Take a gander at the slew of titles circulating the office. And please share your recos in the comments. … Continue reading
I took a lap around the office yesterday afternoon and asked Upshotters what’s making them happy (in marketing) this week. Here’s what they had to say. 1. Temporary urbanism. It’s the new term for pop-up retail. We love pop-up retail. … Continue reading
Yep, it’s true. The Worldwide Web is no longer a teenager—it turned twenty this past Saturday, August 6, and has made quite a legacy in a short amount of time. The Web has changed the way we do things, from … Continue reading
Click Mojo Matters to read Part 1 of this series or click Mojo Companies to read Part 2. Are you a mojo company? If you are, do you effectively market that mojo? If not, do you want to be?’ … Continue reading
“This is it?” I couldn’t help but feel a bit underwhelmed with the all-but-blank screen that greeted me upon my long-awaited first look at Google+. I really wanted to love it, but there was very little to react to at … Continue reading
To read Part 1 of this series—Why Mojo Matters—click here. When you look at the companies who best market their mojo, it might seem as though they don’t have much in common. But regardless of their industry, or whether they … Continue reading
Brian Kristofek is Upshot’s President & CEO. Upshot puts a lot of effort into creating a culture and work environment people want to be a part of and contribute to. To learn more about Upshot and it’s culture visit upshot.net. … Continue reading
In Part 1 of our SXSWrapup, we noted that despite the annual hype-fest and prognostications for every SXSW, there really wasn’t “a killer app” coming out of this year’s conference. To give that statement some context, think about the two … Continue reading