Category Archives: The Source / Upshot

Sociocultural Trends December 14, 2011

10 Trends for 2012

Download Upshot’s 2012 Trends Report by clicking here! Welcome to Upshot’s 2012 Trends Report! We’re so glad you could make it. After you’ve clicked the link above and given your brain a totally unfair advantage, please be excessively generous about … Continue reading →

Other Stuff December 12, 2011

Something Trendy This Way Comes

Just a hint of what’s to come. Stay tuned. Full 2012 trends report arrives soon.

Other Stuff August 19, 2011

12 Upshotters Share What They’re Reading

Upshotters love a good read—memoir, classic, business, fiction and everything in between. Even better, Upshotters love to share a good read! Take a gander at the slew of titles circulating the office. And please share your recos in the comments. … Continue reading →

Other Stuff April 22, 2011

When You’re Overflowing with Awesomeness, Open the Floodgates!

When you work at a place like Upshot, you’ve got the good fortune of being surrounded by people with plenty of smart things to say. It’s about time they said these things to a bigger audience. Starting Monday, we’ll be … Continue reading →

Technology March 18, 2011

Un-Misunderstanding Shopper Marketing

Here at Upshot, we understand that shopper marketing is often misunderstood. We figured we could start to unravel the mystery in 79 seconds through the video above, which was recently featured in the Adweek/Brandweek/Mediaweek family of publications. This video complemented … Continue reading →

Sociocultural Trends March 11, 2011

The Talk of the Town at SXSW

Our QR code music calendar isn’t the only goodie we brought with us to SXSW Interactive. Meet our SXSW Interactive visualizer (at sxsw.upshot.net), which’ll help you navigate the onslaught of tweets that are cascading out of Austin. Click on any … Continue reading →

Sociocultural Trends

SXSWe’ve Arrived

SXSW Interactive – we’re coming for ya. But don’t worry, we’re bringing the music. Yes, Upshot’s SXSW Interactive coverage team has arrived in Austin, and just like last year, we’ll be covering the town with our QR-coded stickers. (Unlike last … Continue reading →

Other Stuff December 8, 2010

A Gift for Our Readers, Because You’re Swell!

We’ll admit it. As awesome as our 2011 Trends undoubtedly are, we’re been pimping them pretty hard ’round here. Today will be the last day before we get back to our regularly scheduled awesomeness (although you know you’ll be hearing … Continue reading →

Other Stuff December 2, 2010

SourceRank – A Peek Behind the Curtain

As mentioned in our 2011 trend release (surely, you didn’t miss the post, did you?), one of the biggest changes in this year’s trend report is the introduction of our SourceRank trend scoring system. In the trends report, we explained … Continue reading →

Sociocultural Trends

10 Trends for 2011

That’s right, folks: the Source’s 2011 trends have arrived! And they’re lookin’ MIGHTY fine if we do say so ourselves. The full report is now available – click here for Upshot’s 10 Trends for 2011! Please be excessively generous about … Continue reading →