That’s right – it’s time for another Potty Posting! This time, we tackle barcode marketing, including our old friend the QR code. As always, a PDF version is available here, which we encourage you to share with clients and colleagues. But, if you’d prefer the straight text, continue reading below.

Who would’ve thought all this talk of buns and thighs would turn so ugly? Yes, there appears to be a bit of a battle going on about toning shoes, the sneakers that claim to – among other things – help you shape up your abs, thighs, and glutes just by altering the way you walk. [...]

At least, that’s what this article from Ad Age would have you believe. After all, if the NYC sanitation department is slapping them on their garbage trucks (as seen on the right), is there any surface that’s immune to the inevitable invasion of the QRevolution? Ehh, let’s all take a deep breath here. While we’re [...]

In previous posts (here and here, particularly), we’ve talked about the potential future of print and what that future means for advertisers. However, most of this was based on speculation: here’s how things might work, how photos could look, how ads should interact. In the meantime, Viv Magazine just went ahead and did it. Above, [...]

While we did hit on a bit of augmented reality in our SXSW Dispatch, we’ve seen so many great applications in recent months that it seemed like the right time for a massive AR roundup! (It also seemed like the right time to officially add an Augmented Reality category to the Technology menu above.) As [...]

Since we recently passed along a handful of helpful tips for creating fonts in Photoshop, we figured we’d round that out with another tutorial on creating vintage/retro images and posters in Photoshop. This link gathers 20 guides to vintage ads, retro concert posters, and other designs ranging from vaudeville to horror movies. Everything old is [...]

Well, at least one magazine editor has the future in focus. Here at The Awesome Blog, we’ve dedicated a handful of posts to the future of print, and cautioned that embedding videos in print will probably kill, rather than save, the medium. In so many words, we suggested that magazines need to instead consider how [...]

Last month, we called attention to Entertainment Weekly’s much-heralded inclusion of a video ad in their print magazine. Well, the same folks who lauded that move must be flippin’ the hell out over the video above (thanks to Nick Evans for the tip!). Proponents of “Living Art” walk us through the hypothetical magazine article of [...]