You know the drill: follow Upshot on Twitter to keep up on the latest SXSW Interactive news. It’s only three days away!
We’ve already mentioned that location is the watchword at this year’s SXSWi, but we’d advise you to keep your eyes out for news on QR codes as well. Longtime readers know that we’ve been [...]

With only four days until SXSW (which we’ll be tracking live at our Twitter profile – follow us!), the hottest tech services are primping in order to make a good impression in Austin. And, with a slew of SXSW sessions covering location-based services, the leading LBS vendors are clearly doubling-down.
For starters, let’s check-in with Foursquare, [...]

Another quick reminder: We’ll be reporting live from SXSW Interactive next week. Be sure to follow Upshot on Twitter to keep up with the latest news!
Speaking of SXSW Interactive, we’re very intrigued to see how folks there will be adjusting to the reality of our After the App trend. Don’t get us wrong; we expect [...]

A quick programming note: We will be covering the upcoming SXSW Interactive Festival via Upshot’s Twitter profile. Please follow @upshot_agency to get up-to-the-minute updates from Austin!
A couple lingering points from our Here and Now (with Foursquare) Potty Posting, before we get back to your regularly scheduled awesomeness.
One caveat that we didn’t get to in the [...]

With Foursquare getting its own Potty Posting, it’s clear that the service has officially arrived.
Oh, and they did get the TV commercial shown to the right, too. But c’mon, a Potty Posting! As a follow-up to our coverage of Foursquare and other location-based social networks, we’ve compiled a whole slew of marketing applications below. (We’ll [...]

We’ve got a new Potty Posting available for your reading pleasure! We take a look at location-based social networks like Foursquare and suss out whether there are fruitful marketing opportunities.
Spoiler alert: there are.
Click here for the full-color PDF, and please feel free to share with clients!
Or, if you’d prefer the text only version, continue reading [...]

In case you missed yesterday’s hoopla, Upshot and The Source released our 10 Trends for 2010. Be sure to request a copy of the deck by email.
Not surprisingly, we’re already seeing supporting evidence for these trends. For instance, Trend #5, entitled After the App, warns of the imminent sense of “app overload” that consumers will [...]

With Google rolling out QR codes as part of their Favorite Places program, it’s increasingly important to familiarize yourself with this technology and its marketing implications.
Fortunately, CNET’s put together a list of the best QR code readers (ranging from free ones to $1.99) that are available for the iPhone. For those who own the device, [...]

Any frequent reader of The Awesome Blog knows we’re big fans of Yelp’s Monocle app, one of many instances where online-offline convergence brings unprecedented convenience right to consumers’ fingertips. Still, we’re willing to acknowledge that some folks feel that apps like these actually inhibit our decision-making by presenting too much information (a problem known as [...]

Ohhh, this is going to be awkward.
See, friend-of-The-Source Kiki Bruner had this longstanding tryst that did not end well. He put everything into the relationship, but got nothing back, and now his temptress is going to be getting all kinds of media attention.
We’re referring to QR codes, of course.
Way back in March of 2007, we [...]