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Category Archives: Entertainment
Food-Less Food Trucks
We all know that tweeting food trucks are the hottest thing to hit the streets since rollerblades (wait, when did those stop being cool?), since they provide restaurants with a fantastic opportunity to offer limited-quantity, location-specific, and exclusive eats directly … Continue reading
“Like” On Location
In the six months since we first covered Facebook’s social plugins and instant personalization features, over two million sites have implemented these services. It’s safe to say that Facebook’s little experiment is going well. But while the Like button has … Continue reading
How Does Your Brand See the World?
When we’ve talked about telling the “story” of your brand, we’ve often found that online video provides a compelling medium for doing so, even if the topic isn’t inherently sexy. Case in point: consider the juxtaposition of these two videos … Continue reading
Invisible Pop-Ups & Augmented Windows
It’s been a while since we checked in on augmented reality, the technology which overlays virtual items on views of the real world. What started as a gimmicky look into the future has developed into an increasingly practical tool for … Continue reading
A Little Teamwork, A Lot of Savings
There are plenty of marketing lessons to be learned from the explosive success of Groupon. The fact that a Groupon only kicks in after a certain number of buyers commit definitely creates a bit of urgency, but also highlights the … Continue reading
Test Driving A New Tactic
For a while, auto companies were easy targets for ad critics, since every ad drew from the same stable of cliches: a car racing along a winding hillside road, with the announcer’s silky-smooth voice ticking off various features and accolades. … Continue reading
Rise of the Machines
Since we mentioned vending machines in our latest Potty Posting, it struck us as a good time to catch up on what’s pending in the world of vending. Believe it or not, it’s quite the happening place to be. Part … Continue reading
Projections + Projectile People = Party
As much as we love projections here at The Awesome Blog, we would’ve shared this “Off the Planet” exhibition from Red Bull simply because we haven’t previously passed along a projection on snow (although we have seen just about everything … Continue reading
POTTY POSTING – Set the Ex-Sample
No trick-or-treating required; we’ve got some sweet candy for your brain, in the form of our latest Potty Posting! Following up on our most recent Smartshot, in which we tackled the best practices for world-rocking sampling, this Posting presents you … Continue reading
LeBron James vs the Reputation Economy
We’re a bit under-the-gun today (as always, that means we’ve got some good stuff comin’), so we’ll keep today’s post short and sweet. Actually, there’s nothing sweet about the video above – in fact, it’s clearly the product of a … Continue reading