Category Archives: Retail Design

Projection, with 400 horses under the hood.

Loyal readers have probably noticed that we, the fine folks behind The Awesome Blog, are enthusiastic fans of projections. We like it big. We like it small. We like it so much that we’ve decided to make things easy on … Continue reading

SXSW Dispatch, The Recap

In case you happened to miss the two weeks we dedicated to our SXSW Interactive coverage, here’s a recap of what went down. Part 1: Setting the Mobile Stage. We talked about how the rise of the mobile web and … Continue reading

SXSW Dispatch, Part 2: Touching Me, Touching You

Sweeeeeet Caroline… oh, sorry, got carried away for a second there. As we alluded to in yesterday’s post, today we’re going to talk a bit about touch. Specifically, where touch is at, where it’s going, and why it’s finally relevant … Continue reading

QR Codes Gaining QRedibility

You know the drill: follow Upshot on Twitter to keep up on the latest SXSW Interactive news. It’s only three days away! We’ve already mentioned that location is the watchword at this year’s SXSWi, but we’d advise you to keep … Continue reading

“We’ll let YOU do the work!”

Continuing our discussion of Chris Anderson’s study of free stuff… “Free” might mean “zero dollars,” but let’s not forget that their are other labor and service costs associated with free stuff. Really savvy marketers resolve this dilemma by using the … Continue reading

(card)Board Room

Whoa, someone seriously one-upped the cardboard artist guy we mentioned last month. The above image shows an Amsterdam-based agency whose interior was completely redesigned using only interlocking pieces of reinforced cardboard. No glue. No screws. No nails. No Nothing. Oh … Continue reading