Author Archives: Kristie Ritchie

Clients March 12, 2012

New Movie Service May Tugg on Your Heartstrings

There’s a new movie service that’s getting some buzz. Meet Tugg. It’s part movie on demand. Part Groupon. Part local promotion. And a whole lot of social fun. They’re still in the beta phase, but have some potential to catch … Continue reading →

Technology January 18, 2012

Believe the Hype?

Or don’t. Either way, get informed. http://www.stanfordlawreview.org/online/dont-break-internet https://www.google.com/landing/takeaction/ https://wikimediafoundation.org/wiki/SOPA/Blackoutpage

Entertainment December 21, 2011

These are a Few of our Favorite Things

Is the hustle and bustle of the holiday season catching up to you? Need a quick break from making marketing magic? We’ll here’s a few ways to do something for yourself while we take a break until the new year. … Continue reading →

Clients September 14, 2011

Is a Website Crashing Good or Bad For a Promotion?

Yesterday, the Missoni line launch at Target sent their site down for most of the day. And the Whole Foods offer from LivingSocial sent their site into overload. While the situations must have sent both marketing and IT folks into … Continue reading →

Marketing August 12, 2011

Friday Fun: Eight Topics Making Us Happy This Week.

I took a lap around the office yesterday afternoon and asked Upshotters what’s making them happy (in marketing) this week. Here’s what they had to say. 1. Temporary urbanism. It’s the new term for pop-up retail. We love pop-up retail. … Continue reading →

Clients August 5, 2011

Friday Fun: Marketing Speak – What did they say?

Earlier this week someone asked me what a “deck” was. It got me thinking about where that term came from. And then about all the other industry and internal phrases we use that most “real people” wouldn’t know what the … Continue reading →

Marketing June 21, 2011

Is a taxi topper the best place for your QR code? How about on television?

As I was waiting for a bus yesterday, I noticed a cab drive by with an ad on top featuring a QR code. While I did have my smartphone out (to check the bus schedule), I’m certainly not fast enough … Continue reading →