Author Archives: Erin Yazgan

Clients May 17, 2012

The Future is Mobile Payment: Or How I Learned to Stop Worrying and Love NFC

Want to make a purchase? Disappointed by our severely uncool current payment options? Debit and credit cards are so last year. Checks have all but crossed the line into social taboo. And cash is basically, like, archaic. Ugh, it’s like … Continue reading →

Marketing March 26, 2012

Mad Men and Human Insights

With anticipation growing for the new season of AMC’s hit series Mad Men, the show is garnering discussion about everything from whether Sterling Cooper Draper Pryce would survive in today’s age of advertising to how the civil rights movement complicates … Continue reading →

Clients March 19, 2012

Potty Posting: How Brands Can Use Pinterest to Spark Her Fire

Recently hitting 10 million unique monthly views faster than any standalone site in US history, Pinterest is becoming too big to ignore, especially for brands and marketers. Curious about what this site is and how to utilize it? Check out … Continue reading →

Clients February 14, 2012

Find Your Brand’s Love Connection on Pinterest

Valentine’s Day marketing can be really cheesy. Hearts, balloons, flowers, chocolate, teddy bears, 2-for-1 coupons… It’s nice and all, but is that what your target really wants, or is it what a hackneyed, old-fashioned marketing campaign wants you to think … Continue reading →

Clients February 8, 2012

Potty Posting: Celebrating A Diverse & Changing Food Culture

Our latest Potty Posting is here! With a keen eye for changing food cultures and the trends that follow them, we’ll take a look at why 2012 is shaping up to be a delicious year.   The New Nostalgia. Yes, … Continue reading →

Clients November 21, 2011

Shopping Pops with Chopping Blocks (Infographic)

Dads are cooking more to spend quality time with their families and to “feel” good about it. Marketers can count on this new type of epicurean dad to develop into a long-standing demographic that will only continue to grow. Find … Continue reading →

Marketing October 31, 2011

POTTY POSTING – You Know You Make Me Wanna Klout

It’s Potty Posting time! Need a refresher on the purpose of the Potty Posting? Yes or no, here you go. These monthly articles take a humorous, yet informative, approach to emerging cultural trends, new technologies, and innovative marketing tactics. And … Continue reading →