WHAT IS THIS?
The Awesome Blog is a celebration of stuff that is “The Awesome.” That is, as long as your definition of The Awesome includes consumer and marketing trends, clever marketing executions, emerging technologies, inspiring innovations, and the occasional picture of fuzzy cute things. Hell, even Michael Bay can be The Awesome every once in a long, long while. But basically, we’re here to make you smarter, kickstart your creativity, and entertain ourselves (and hopefully you).
WHAT DO I DO?
Check it out! Interact with it! Engage with it! [Enter next year’s buzzword here] with it! It’s our party, and you’re invited.
We encourage your comments and feedback on each entry! Awesome activities include: discussing, disagreeing, making your own suggestions, and all the usual fun stuff you can do online. But don’t be a jerk. Or a bigot, or a spammer, or anything else resembling a giant friggin’ tool, ‘cuz we’ll just remove it. Duh. You’ll need a valid email address to comment, but obviously we won’t spam, sell, or do anything un-kosher with your info. Another duh.
Those little icons on the bottom right of each posting? Those’ll enable you to Like our posts on Facebook and tweet ‘em on Twitter. Please be exceedingly generous about sharing our awesomeness with the world!
Looking for a specific topic or a particular posting? Use the search box , scan the categories in the archives, or get friggin’ crazy with the “random awesomeness” button in the top right corner box. Think we’re missing something? Why not submit something awesome using the link in that same box?
WHO IS THIS?
The Awesome Blog is maintained, curated, and served up piping hot by the very embodiment of The Awesome: the fine folks at Upshot’s mega-awesome market intelligence group, The Source. The Source would like to remind you that the views expressed in this awesome li’l party do not necessarily represent the views of Upshot or its parent company or its clients or Joe Momma or Michael Bolton. Again, duh.



