Projection Predictions

So, you didn’t heed our warning about the rise of 3D, and now you’re scrambling after last week’s follow-up.

Let’s not make that mistake again.

In October, we mentioned that the size debate between smartphones and e-readers and netbooks and notebooks could be completely sidestepped by mini projection technologies. With the announcement of the Light Touch Interactive Projector, we expect to see more of this technology in your future.

The Light Touch projects an interactive screen that can serve as a keyboard, a scrolling menu of images, a point of sale tool… or pretty much any other application you can dream up. With wi-fi and Bluetooth technology, there’s quite a lot of potential for this device to provide an immersive sensory experience (one of our 10 Trends for 2010) in-store. This technology’s potential for engagement, customized recommendations, and interactivity provides a huge opportunity for retailers that depend on cultivating a distinctive shopping experience (and the manufacturers whose sales depend on these environments).

Don’t say we didn’t try to warn you.

Thanks to big-time friend of The Source Nick Evans for the tip!

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